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Rachelle Strole is the owner and founder of Capital Asset Management, LLC (“CAM”) a full service commercial real estate firm focusing on the development and management of commercial ventures from both the developer and institutional sides of the transactions. Raised in a hospitality development family, real estate and development has been a lifelong passion. In 1998, she founded a residential custom home development company, Hermosa Homes Builders. At age 25, she purchased 50% of a mortgage banker in Arizona and grew it into a multi-state banker while getting her Direct Endorsement Underwriter delegation from HUD. In 2008, she was approached to manage the first FDIC structured sale portfolio holding over $700MM in commercial assets throughout the nation. With that opportunity, she and her husband, Aaron Strole, founded Capital Asset Management in 2009.

Still today, CAM is administering this portfolio with an end success of over 54% more return than projected. This experience has taught CAM’s team how to create, recreate and wisely deconstruct any type of commercial real estate that can be built. This experience has allowed CAM to create its development arm, Capital Development Group (“CDG”), which is now actively building retail centers and build-to-rent communities throughout Arizona, Nevada and Hawaii.

Rachelle earned a Bachelor Arts degree with a specification in Foreign Languages from Arizona State University, where she graduated Cum Laude. Together with Rachelle’s broad-based experience and knowledge in new construction, rehabilitation, development, litigation, asset management, appraisal review, brokerage/sales activity, purchase/lease negotiation, property management, and asset management, she has been called upon to serve as an expert witness, consultant, and as a bank and developer liaison for work out cases.

In Rachelle’s down time, she is a mother of 2 “amazing” kids and enjoys embarrassing them at all sporting events. The family cooks together, plays tennis together, works out together and chases around our many, many pets. Outside of the home, Rachelle is one of the first Pat Tillman Foundation Mentors and is an advocate of volunteering and devoting time and resources to improving our environment and community.

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